Revealed: The Complete Step-By-Step Blueprint to  

Rapidly Build, Launch, Automate & Sell a $100 Online Course!

Will 2019 Be The Year That You Finally Make The Leap Out Of Paid Employment?

Make 2019 the year that you give your boss the finger.

Register for The B.L.A.S Blueprint Digital Course NOW:

Are you ready to take the leap out of your dead-end job?

Or will it be more of the same, lame monotonous grind?

The direction of your life comes down to the choices you make.  And every minute, of every day you have the choice.

The choice to continue doing more of the same, getting more of the same results.

Or... the choice to do something different?

That decision might seem insignificant at the time, but over weeks, months, years...turns out to be the turning point in your life, where you finally do something meaningful, where you finally break free of the 9-5 grind...

...this is one of those moments where you’ve come to a crossroads:

One path leads to financial independence, geographical freedom, and positively impacting the world...

...the other leads to more of the mundane.  Where nothing changes, you stay in that job you can’t stand, you suppress your creativity and you continue to live a fucking boring life.

If you’re sick and tired of being stuck in this position, where you know you’ve got more to give, but you just don’t know how. 

Then this message is for you.

Hey, I’m Rowan Clifford and I’m the creator of The B.L.A.S Blueprint.

Are you chasing money and status? Or wealth and freedom?

It's not how much money you earn, it's how you earn your money that's important.

What difference would it make to your life if you got a $10k promotion at work?  How would that change your life?

Your status increases (yay!), the minions around you look up to you

You to take on more responsibility, more stress.  You work harder, you work longer.

You've got more money, more status, but your life fucking sucks!  

It sucks more shit than it did before you got a raise!

But what would happen if you earned that same $10k in passive income? 

Imagine instead that you earn that same $10k, but this time it's earned passively. 

This income comes to you on a regular basis, and requires little to no effort to maintain. It comes to you no matter where you are in the world, whether you're awake or asleep, on a desert island or hiking up a mountain.

This same $10k adds more freedom in your life to do the things you love.

That's the power of passive income, and the best way I know to getting some of it flowing into your life is through building digital products... Like digital courses.

Why this digital course can change your life...

Digital products come in many different forms, from downloadable mp3's to E-books, digital photography to pdf cheatsheets.  Each of these digital products will add passive income into your life, begin the process of earning 100% of your income passively.

However, not all of these digital products are created equal.  Let me explain...

The ceiling price for am .mp3 music track is what $3ish, for an E-book you're looking at $20-$30 max. But an online course can regularly be sold for $2000 - $3000+

Now why is that?

Intuition would tell you that it's based on the labour invested to build the product, but that's clearly not he case.  An e-book could take months, if not years to create.

So why is it that online courses can command such high ticket prices?

It all comes down to the transformation...

The transformation age

The information age is dead.  

We are now living in what I like to call the transformation age!

We have information coming out of our asses.  We don't need more information.  What we need (and are willing to pay for) is transformations.

Online courses are a platform for providing complete transformations, valuable transformations, and that's why they can command such high prices.

And that is why I built this product.  I want to give you the transformation, give you the skillset and knowledge to launch your own digital course empire.  Give you the opportunity to tap into this virtual goldmine.

You have to start somewhere

But, you have to start somewhere.

It's just downright delusional to think you can create a $2000 digital course and get anyone to buy it if you haven't taken the steps (eaten the shit sandwiches) to get there.

You've got to start small, start lean.  Learn the system, build the skills.  Understand how to create products that are worthy of the big bucks.

But, it all starts with the first step.

That first step is you, building your first product and shipping it to the world.  It all starts from there.

How to Build, Launch, Automate & Sell a digital course

That's where I come in...

Imagine if you had the skills to build valuable digital courses, and knew how to launch those courses and generate tonnes of sales.  Not only that, but imagine if you knew how to build a system that could automate that whole selling process for you?

What do you think you could do with that sort of knowledge?

Do you think you could build a digital course that could pay for your rent?  How about fuel as well?  And imagine a digital product that covers your weekly booze expenditure?  

How about that?

If you can create a $100 digital course and sell just one per day, that's $36,500 p/year!

That's enough for most people to retire, and never work again.  It's enough to travel the world indefinitely.  It's enough to live like a king in Bali and surf your brains out!

If that sounds like the type of life you'd like to live, maybe I can help...

The B.L.A.S Blueprint

The Rapid Approach To Building, Launching, Automating & Selling A $100 Digital Course.

The B.L.A.S Blueprint is my unique method for building, launching, automating & selling a $100 digital course, as quick as hell!

Just think about that for a minute... bugger-all time you could have your first digital course up and running, generating passive income whilst you sleep!

Register for The B.L.A.S Blueprint NOW!

The start of a crazy journey...

I was young, fancy free, travelling and surfing my way around the world. Life was great. I would work as a waiter in the summer, doing crazy hours, saving like a madman to travel all winter long. I was living the dream.

That all changed a little in 2012 after a night of too much Rioja, and a random act of sexomnia (true).  

9 months later my son was born.  And holy fuck did that change things up.  Whereas previously my girlfriend and I could both work at the same time, busting out huge hours.  Now, we were limited to just 1 shitty income. 

On top of that I was totally over-extended.  I was swept up in the property boom of 2008 after buying x2 properties at the peak of the cycle.  I was frothing on being a dad and all, but I was working fucking 50+ hours a week, grinding it out, fucking hating my job and missing out on my boys life.

I crunched the numbers and my savings at the end of each week was £7.81.  

This was not the type of life I signed up for.  The thought of working a ‘proper job’, a 9-5 made me feel physically fucking sick.  I did the normal thing and thought about becoming a school teacher (boring!), went around in circles. Something had to give as this whole 50+ hours for £7.81 shit just wasn't going to work long term.

And then one day flipping through Instagram (as you do...) a quote popped up the gave me a proverbial 'kick in the nuts':

"If you do what you've always done, you'll get what you've always gotten"

This was like a sucker punch, a true lightbulb moment for me.  

I was not a victim of my situation, I had created it, and nothing was going to change unless I took action to make it happen.

It was time for a massive change.

If I wanted real change in my life, what was it exactly that I wanted? I decided to put pen to paper and map it out:

This was the life I wanted

Financial freedom

Work on my terms

Create something I can be proud of

Live anywhere

Travel & surf the world

Impact the world in a positive way

This was a lot to ask from the position I was currently in!

Confronted with the reality that my situation was shit, and nothing was going to change unless I made it happen, I made a commitment to myself that I would do whatever it takes to dig myself out of the hole I’d dug for myself.

Every spare minute I spent learning from the best.  I listened to every podcast, read every blog post, listened to every audiobook from the best teachers in the world.

I came to the conclusion that to live the life I wanted, I needed to change the way I earned my income.  I had start earning passive income, not earned income.  And, by far the best way to do this was building a business online.  And that was the area I chose to specialise in.

After consuming vast amounts of information from the best in the business I started to recognise a pattern.  

The pattern wasn’t obvious from the beginning. It wasn’t a pattern in the methods they were teaching, or the information they were sharing.  It was a pattern in the fundamental approach they were all using.

They were all using the same framework to sell to their audiences...

It began to dawn on me that they were all using the same framework to sell to their audiences!  They were all selling different things, for different niches, but the underlying framework was exactly the same. Upon discovering this I set out to reverse engineer this selling framework to mimic their results.  

I signed up to all their newsletters, studied everything they did until I was finally able to fully understand what was going on.

What it boiled down to in a nutshell was a framework for packaging their knowledge so that they could monetise it online.  And it wasn’t just one income stream, or one product they were selling, it was multiple.  

What they’d built weren’t just run of the mill businesses, they were...

Full Scale Passive Income Engines

...full scale passive income engines!  This ticked all of the boxes for me to live the lifestyle I wanted to live.  So I went to work using the same framework to build my own online business, using the exact same method.  The results were amazing.  

It wasn’t all plain sailing.  There was lots of hard work, trial and error (lots of error), but eventually I came out the other end with a business that pays me when I sleep, with income coming in from multiple sources 365 days a year.

I can now: Live anywhere I want.  Work when I want.  Travel whenever, wherever I want.  Be proud of what I’ve done.  Say I’ve impacted the world in a positive way.  And..  I get to live with financial freedom.

I don’t really give a fuck about Lambo’s and mansions.  I’m not a consumer whore so I don’t care about those things. I care about being as free as possible.  I want to live life with as many choices open as possible. Have fun, be creative, spend time with close friends and family, surf, travel and eat nice food.

I’m living my dream life & I want to help you live yours too.

"I'm living my dream life, and I want to help you live yours too."

Why The 'B.L.A.S Blueprint' is different from anything you've seen before...

The 'B.L.A.S Blueprint is different.  Unlike countless other courses that promise the world, yet deliver very little, The B.L.A.S Blueprint will teach you a system.

It is NOT a passive income download, instead it's 100% step-by-step actionable content.

Nowhere else will you find a complete, mapped out, lean system for building, launching, automating and selling digital courses like this one. 

This course is fast paced, no fuss, and laser-focused on one thing: 'You shipping a $100 digital course in 30 days'.

I'll teach you the system to do it, you've just got to follow along.

What you need is a proven system.  And that's exactly what the B.L.A.S Blueprint is.

How many of these are keeping you stuck, struggling and confused?

Bright Shiny Object Syndrome

You want to make a change, you want to reach your goals but you keep getting distracted by the next 'Shiny Object".  A new "get rich quick scheme" or new money making opportunity that promises the world but delivers nothing.

The B.L.A.S Blueprint follows a step by step, practical blueprint that takes you from where you are right now to earning our first dollars online as efficiently as possible.

Self Sabotage

Do you ever find yourself wanting to take on something new, wanting to push yourself but you get overcome by negative self talk?  It stems from comparing yourself to those around you.  It's a very real problem, that holds people back.

This gets tackled head on in The B.L.A.S Blueprint.  I'll give you the tools and perspectives to get rid of the doubt monkey for good.

Information Overload

We are drowned in information from every angle. With the internet at our fingertips there's no end to the amounts of information we can consume.  That's why you've got to choose your sources wisely.

The B.L.A.S Blueprint is zero fluff, 100% pragmatic advice.  You'll only be learning what is essential to get you to started.

The Vicious Cycle Of Disappointment

When you set goals for yourself and fail to reach them, it feels bad. Self help gurus tell you to shoot for the stars, to do your goal setting, to write in your bullet journal. But if you continuously fall short of your ambitions, your confidence keeps going down and your motivation to try again is sapped more and more.

In The B.L.A.S Blueprint you'll have a system to follow that'll build your skill sets and keep you on track to achieve your goals.

Here’s What You Get When You Buy The B.L.A.S Blueprint Digital Course

The B.L.A.S Blueprint is an online course.  After your purchase you'll be able to log into an online dashboard where you can access the course material which consists of:

Video Sessions


Live Sessions

The B.L.A.S Blueprint Online Course

The online course is split up into 3 Modules.  Each module has predefined clear milestones and objectives that the course content will guide you towards.

After you've registered for the The B.L.A.S Blueprint online course you'll have access to the first course content immediately.  


Module 1: The Tech Stuff

Module 1 goes balls to the wall full tech setup.  You'll be guided step-by-step through the unique tech-stack that makes The B.L.A.S Blueprint purr like a Rolse Royce.


Module 2: How to build a $100 digital course

You'll learn the secrets to building a valuable digital course that people will be glad to pay you for.  


Module 3: Launch & Evergreen Automation

You'll learn my unique lean launch formula, and evergreen automation system to drive sales all year long.

Putt your knowledge into action, and get paid while you sleep!

Monetise Your Unique Talents

The B.L.A.S Blueprint will teach you how to build a platform to start earning income online. You'll be guided step by step, following a crystal clear system each step of the way.

You'll also learn the "Fools Gold Method" to find out exactly what can and can't be monetised in your niche.

Build Multiple Passive Income Streams

If you follow the The B.L.A.S Blueprint you'll have a platform set to earn passive income. Passive income gives you the freedom to live anywhere and work when you want.  

Stop exchanging time for money, build passive income revenue engines instead.

Make A Difference

You'll have a platform to share your unique talents and get paid for it.  The digital course you make will help you create something that impacts peoples lives and actually makes a difference.

Build something you're proud of, impact peoples lives, make a difference and get paid doing it!

Invest In Your Future

You'll learn cutting edge skills that will be with you for life.  

The valuable skills you learn will be with you for life.

What The B.L.A.S Blueprint is NOT!

I've defined a very clear goal for the The B.L.A.S Blueprint course: Build a $100 dollar digital course, launch it, sell it, then automate the process.  

This course is NOT going to make you a million bucks over-night, and it's not to get you to retire tomorrow.

The B.L.A.S Blueprint is not a passive "information download"

This course is not about just sitting back, learning a bunch of theory and then doing nothing with it. This is an implementation-focused course. The purpose isn’t to download a bunch of information, it’s to guide you through a system of exercises and actions to take, that lead you to the result.

Don’t buy this if you don’t want to do the real work. This product is not for “information hoarders”.

The B.L.A.S Blueprint is not a "Magic Pill".

Everything in this course takes massive action on your part.  There's no magic here.  No gimmicks. You put out what you get in.

Don't buy this if you refuse to change your habits, beliefs and lifestyle.

The B.L.A.S Blueprint is not going to get you rich overnight.

This course is all about you monetising your talents via an online course.  This will happen by building up an audience of die hard fans who can't wait to buy your products and services.

Don't buy this if you're not in it for the long-haul.

...and, it's important to note that nothing on this page should be construed as a guarantee of income.  There's absolutely no guarantee that once you've built this framework that you will sell anything.  Remember, you're an entrepreneur not an employee.  And there's no guarantee's for employees.

I know that 90% of the people reading this get it and you can skip this part.  But, I want to be crystal clear for the other 10%.  This is NOT a business opportunity, this is NOT a special money making trick. 

I'm going to teach you a craft.  Like any craft it's all in the doing.  You can't read a book about carpentry and expect a chair to just magically materialise.  Likewise you can't expect to just go through this course and expect income to magically manifest itself.

Buy this course if you want to learn a valuable skill, don't buy this course if you just want another shiny object in your life.

Here’s what people have been saying:

Tessa Smart

Health Coach

"I needed a system to follow, and you've delivered just that!"

"I've seriously been going around in circle's for months.  I didn't know where to start.  Literally. Since following along with your advice, I now have a business online, and a digital course that actually makes money.  I was lost and I really needed a system to follow, and you've delivered just that. Thank you so much.  Tessa."

Hanne Silva

Graphic Designer

"The B.L.A.S Blueprint has helped me turn my social media following into paying customers"

"I had a bit of an audience on social media, but had never made a penny from it.  I'm so happy to say that since following the B.L.A.S Blueprint, I've now created a paid digital course that has helped me turn my social media following into a passive income stream."

Mason Green

Telephone Sales

"I never thought I could turn what I loved doing into an income online"

Since taking your course I'm well on my way to dropping my hours at work to just 4 days a week.  At this rate, in another 8-12 months I hope to be out for good.  I never thought I could turn what I loved doing into an income online.  I've learned so, so much.  Thank you for creating something even a complete newbie like me could follow along with. Mason.

The The B.L.A.S Blueprint Digital Course

3 value stacked modules, packed with over 60+ video lessons with help-guides, exercises and much more...

01: Fools Gold Method

Use the Fools Gold Method to find out exactly what can and can't be monetised online.

02: Poison Relativity

The doubt monkey is real, and holds 95% of people back. We confront this head on and remove "imposter syndrome" for good.

03: The 'Forever-Green' sales funnel

A unique system for scarcity based selling unique to each new vistor.

04: The B.L.A.S Tech Cocktail

The unique B.L.A.S tech cocktail for a purring digital product loop.


I so want to see you seeing you succeed.

Not only do you get the entire The B.L.A.S Blueprint course, filled with over 30+ focused lessons, worksheets and live sessions...'ll also get these incredible bonuses valued at $$$'s more than the course price alone!

Bonus 1
Email Automation Templates & Scripts
(Worth $297)

Bonus 1 is fucking awesome, I'm not going to lie.

You'll be getting ALL the templates, ALL the scripts, and the exact email sequence, scheduling and automation series that I use (and recommend for an epic evergreen sales funnel) that you're going to love.

Bonus 2
Affiliate Blast-Off!(Worth $497)

Bonus 2 is a game-changer.

Oh man I love affiliate selling. I've gone all out on this one.  I'm going to arm you with everything you need to create an epic affiliate program, that affiliate marketers will be chomping at the bit to sell for you.

Bonus 3
1 on 1 Coaching + Mentoring
(Worth $1497)

Believe it or not, I really fucking want you to succeed. I know this shit can be hard to get your head around to begin with.  I get it, I've been there before.

That's why you'll get 1 on 1 monthly mentoring sessions with me( until 6 Months after purchase), to keep you on track.

Click The Button Below To Register For The Online Course

Get It Now For Only $197

+ VAT where applicable.

100% Satisfaction Guarantee

You are fully protected by my 100% Satisfaction-Guarantee. If you don't like the course, just let shoot me an email and I'll issue you a prompt refund.

My Goals For You

I've been immersed in this arena for over 10 years, and in that time I've accumulated a vast amount of knowledge.  Much of it has been learned the hard way costing me huge sums of cash and more importantly way too much time.

I'm teaching you this because I don't want you to make the same mistakes.  I've put absolutely everything into this course to make it streamlined and outcome focused.  The course is structured in a way to get you from where you are today to a launching a digital course in rapid time.

The methods you'll be learning are all proven, and if you do the work you should expect results.

Goal 1
Drop To A 4-Day Work Week

Step 1 is to generate enough income from the sales of your digital course to replace 1 days income.

This is the first step to transitioning out of your day job.

goal 2
Reach Your Minimum Viable Life

Step 2 is to reach the point at which all of your expenses (the bare minimum) are covered by the income generated from your new online business.

I call this your minimum viable life.

This is where you earn your freedom back.

goal 3
Financial Independence 

Step 3 is to have a fully fledged digital product empire, doing what you love, impacting the lives of many.

From here you get to choose exactly what you want to do, when you want to do it.

About The Course Teacher,
Rowan Clifford

Rowan is a serial entrepreneur and renowned blogger who's launched multiple online businesses since 2009.

With a wealth of knowledge (especially in the tech space), Rowan is perfectly placed to share his knowledge and systems based approach with a wider audience to deliver this value packed online course.

A little geeky at times ;) Rowan's laid back, casual, authentic teaching style is the perfect balance for this pragmatic, outcome oriented online course.

Great Responses:

Marek Cech


"Rowan know's his shit!"

"I've been following Rowan's advice for a while now and I have to say, he knows his shit!  He's always been there to answer all of my questions."

Melanie Thornton

Surf Instructor

"Rowan's pragmatic easy to follow advice has been very refreshing"

"I find things overwhelming sometimes, and I just need to be told exactly what to do, especially when it comes to tech stuff. Rowan's pragmatic easy to follow advice has been very refreshing".

Soli Hope

Primary School Teacher

"I've learned more from this course than any other".

"I've taken a lot of online courses over the past few years, but I have to say I've learned more from this course than any other. I'm learning skills that I know have massive value for me in the future.  Thank you for taking the time to put this course together. Soli."

Click The Button Below To Register For The Online Course

Get It Now For Only $197

+ VAT where applicable.

A personal note...

"Work on improving yourself.  Provide inspiration, tools & opportunities to others, without getting in the way".

I know first hand just how hard it can be to make the leap from paid employment to solopreneur.  Anyone that tells you it's easy is plain talking shit.  

It took me a long time, too long.  I made so many mistakes, wasted so much money, and had to eat a lot of humble pie along the way.

Life is not meant to be lived doing boring, mundane work, that you hate.  

Whilst this course won't make you rich overnight, or help you retire tomorrow, it could be the first step you take to making wild changes in your life, that'll impact your life forever.

To your success.


Frequently Asked Questions

For How Long Can I Access The Course?

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What If I Can't Join The Live Sessions?

Rowan Clifford